Our work with PatronManager has covered many aspects of their brand — from evolving their brand voice, to creating mobile-responsive layouts for their ticketing  system, to enhancing in-app user interfaces on the Salesforce platform, to developing a completely refreshed look for their website to create a different first impression with their complex audience.

We reorganized site content to focus their message to the differentiating features and core benefits, creating a clear hierarchy of information.  We backed up the minimalist design with warm and rich contextual images and friendly original iconography that helps arts organization staff scan and get a sense of the full scope of the product’s capabilities in terms of the impact that each feature has on their business goals.